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Using a
good author to write your technical documents will cost you
money to start with, but has intangible benefits in promoting
a professional image to your clients. After all, if you buy
a new video recorder, would you rather have an illustrated
instruction booklet that you can follow, or a piece of typewritten
A4 paper with incomprehensible instructions written in pidgin
English?
Excellent
documentation will reduce your support costs. Every answer
that someone finds in the user guide or the help system means
one less call or email to your support line. The support team
can concentrate on finding answers to real problems, rather
than explaining to a customer how to switch an appliance on,
or how to install a computer program.
When
compared to the cost of project development, good documentation
is less an extravagence and more an insurance policy.
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